Professional background

I’m a Product Marketing Manager at a company that offers a one-stop digital solution to overcome all your renewable (Solar, Wind and BESS) portfolio asset management challenges. I lead the go-to-market strategy for next-gen energy intelligence platforms. My role sits at the intersection of technology, storytelling, and scale, translating complex product capabilities into clear, compelling value for clean energy operators. With a foundation in market research and a deep understanding of the renewable ecosystem, I specialize in positioning technical products for high-impact adoption, whether it’s enabling predictive asset performance, driving digital transformation in solar and wind O&M, or helping teams move from fragmented data to unified intelligence.

Fachgebiete

What I bring to the table:
– Go-to-market strategy for B2B SaaS in clean tech
– Strategic product positioning across stakeholder personas
– Messaging that bridges engineering and commercial teams
– Content-led demand generation and brand storytelling
– Cross-functional collaboration across product, growth, and sales