Professional background

I have 25+ years of experience in building and leading EMEA, Asia PAC and LATAM Go-To-Market teams for SaaS / Tech firms. Prioritising markets, adapting for product/market fit, standardising GTM processes where it makes sense and empowering the local teams to adapt 'the last mile'.

Fachgebiete

I can help firms figure out their international expansion, prioritising regions, countries and industries, and build out their international business.